Location: Red Sea, Egypt
Industry: Sports / Events
Description: The Rally raid is an international racing, also known as cross country rallying. It is a form of long distance off-road racing that takes place over several days. The event will be big with almost 160 participants; media from different sectors (TV, Newspaper and magazines) a number of sponsors. There will be an opening show at the Marina followed by a mini race on the beach. The actual long distance race takes place in the desert and the closing/prize giving event will be in the Marina.
Project Description: Create a campaign concept, design and produce all communication materials that will be used for the event promotion including print and online advertisements, flags, posters, flyers, invitations, tickets, giveaways, etc…